Michael Grover is a UX Designer based in NYC who can't turn down a good hackathon
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#ActuallySheCan

#ActuallySheCan

#ActuallySheCan is an unbranded women empowerment campaign made with the goal of making women aware of their birth control options, specifically Allergan’s birth control pill Lo Loestrin Fe. In the past year #ActuallySheCan has been rebranded by HUGE, so you won't find most of this work online anymore.

 

Vertical and Horizontal logo variations for two sub-campaigns of #ActuallySheCan.

 

Excerpts from the #ActuallySheCan brand style guidelines, which I produced and wrote. I didn't design the main #ActuallySheCan logo, I joined BrandFire after that was designed.